Higher Visibility
HigherVisibility is a professionalEO S firm that is based in Memphis, Tennessee. Adam Heitzman founded the company in 2008 with the aim of providing high quality internet marketing agency services in mid-south which he felt was devoid of such a company. The fact that Heitzman spotted a gap in the market and immediately went for it is encouraging to his clients who are usually online businesses who are failing to make an impression on the search engine rankings. As well as SEO services, HigherVisibility also offer email marketing, affiliate marketing, pay per click marketing, website design and social media marketing services.
Services
The company does not advertise prices on its website. Instead, you need to contact them for a free quote on all their services. They also have specific packages for businesses based locally in Memphis. Here is a rundown of what they offer:
- Search Engine Optimization – HigherVisibility knows how search engines operate and promise to help your company website rise to the top of the rankings within a couple of months. Each package is customized according to what a client needs but it does include options such as press releases, HTML code optimization, copywriting, analysis of your competition, local directory submissions and much more. Remember, approximately 80% of internet users begin their quest for products/services online by using a search engine so a high ranking is crucial.
- Website Design – HigherVisibility state that they can create a design for your website that will leave a long-lasting impression. The company concentrates on a handful of specific areas of design which they believe are the most vital for a company’s success. They will conjure up an optimized site design, impressive landing pages and focus on eCommerce to improve your site’s sales.
- Email Marketing – This form of marketing is one of the most cost effective on the market. Their services include email design and production, strategic planning, tracking, reporting, analysis and distribution.
- Pay-Per-Click Advertising – HigherVisibility claim that their PPC advertising campaign involves finding the most relevant keywords to your industry for greater exposure. They offer a range of payment options including hourly rates or a percentage of marketing spend fee. Their PPC advertising services include local search, research on keywords and the marketplace, analysis of competition and adverts written by professional copywriters.
- Social Media Marketing – It is important to have a social media presence as this can assist your company when it comes to brand awareness, sales, customer service and reputation. HigherVisibility’s services here include setup and management of social networks such as Twitter and Facebook, planning and applications designed to boost sales.
- Affiliate Marketing – This is another method of driving sales and generating leads. The company’s services include the recruitment of affiliates and referral programs.
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